The 1964 Wisconsin gubernatorial election was held on November 3, 1964. Republican Warren P. Knowles won the election with 50.55% of the vote, winning his first term as Governor of Wisconsin and narrowly defeating incumbent Democrat John W. Reynolds.
Primary election
The primary election was held on September 8, 1964.
Democratic party
Candidates
- Dominic H. Frinzi
- John W. Reynolds, incumbent governor
Republican party
Candidates
- Warren P. Knowles, former Lieutenant Governor of Wisconsin
- Milo G. Knutson, Mayor of La Crosse
General election
Candidates
- Warren P. Knowles, Republican
- John W. Reynolds, Democrat
Results by county
After this election, Racine county would not vote for the losing candidate again until 2006.
Counties that flipped from Democratic to Republican
- Adams
- Chippewa
- Kewaunee
- Langlade
- Marathon
- Pepin
- Price
- St. Croix
- Trempealeau
Counties that flipped from Republican to Democratic